Software for Keyword Research: Top 7 Free Tools of 2024
Mastering SEO strategy depends significantly on the critical process of keyword research, which involves identifying the specific keywords your audience uses to locate content, products, or services similar to yours. Choosing an effective keyword research tool is integral, as it helps in discovering relevant keywords, analyzing their search volume, and assessing their competition level. The challenge comes with the vast selection of SEO tools available, making it overwhelming to find the best options, especially for those with limited budgets or beginners in the field. Fortunately, there are numerous free keyword research tools that provide priceless insights without any financial burden. This article will discuss the top 7 free keyword research tools of 2024, emphasizing their unique features and advantages, and showing how they can enhance your content optimization and elevate your search rankings. Whether you’re an experienced SEO expert or a beginner, these tools offer the crucial data and analysis necessary to make informed decisions, rank higher in search results, and drive up your website traffic. Moreover, it’s noteworthy that these tools provide long-tail keyword suggestions, essential in SEO for discovering niche markets. Long-tail keywords are generally less competitive and can significantly improve your chances of ranking.
Google Keyword Planner
Google Keyword Planner is among the best and most widely used and respected tools for keyword research, providing its services for free. Here’s why it excels, and how you can utilize its features to find and boost your SEO strategy. The tool not only aids in discovering new keywords but also offers valuable data on competition levels, suggested bid prices for ads, and other metrics that will help you create effective ad campaigns. This information is instrumental for search engine marketing strategies.
Why Use Google Keyword Planner?
Google Keyword Planner is an invaluable asset both for Pay-Per-Click (PPC) ads and SEO keyword research. Integrated into the Google Ads platform, it serves as a robust tool for grasping what search terms individuals are utilizing on Google, the popularity of these terms, and the potential cost associated with advertising on them. Furthermore, its ability to filter by location and language makes it particularly useful for local businesses or those operating in multiple languages aiming to rank higher in local search results.
Key Features
Discover New Keywords
The “Discover new keywords” feature is especially beneficial for generating fresh keyword ideas. You can begin with keywords or a website URL. If opting to start with keywords, you can input up to ten keywords or phrases, with the option to filter by a domain. This is helpful in identifying and finding the best relevant keywords that might be leveraged by your competitors.
Get Search Volume and Forecasts
The “Get search volume and forecasts” feature enables you to scrutinize historical search volume and trends associated with your keywords. By entering a list of keywords, you can access detailed metrics such as average monthly search volume, competition level, and suggested bid prices. This report is crucial for understanding potential traffic and costs aligned with your target keywords, helping you find opportunities to rank higher in search results.
Geographic and Language Filters
Google Keyword Planner delivers strong filtering options, including geographical and language filters. This empowers you to customize your keyword research to particular geographic regions or languages, a feature especially advantageous for local businesses or those operating in multiple languages. By understanding where your audience is located and what language they speak, you can find and optimize the right keywords, leading to more effective content optimization efforts and potentially higher click-through rates.
Practical Applications for SEO
Competitor Analysis
One of the potent features of Google Keyword Planner is its capability to assess competitors’ websites. By inserting a competitor’s URL, you can uncover the keywords they are targeting, offering invaluable insights for crafting your own SEO strategy. This insight allows you to not only understand what your competitors are doing but also identify areas where you can improve your SEO to rank higher and gain a competitive edge.
Content Optimization
The tool assists you in pinpointing pertinent keywords that can be integrated to optimize your content. By embedding these keywords into your blog posts, articles, and other content, you can enhance your search engine rankings and draw in more organic traffic to your website. In addition, by understanding the search intent behind keywords, you can tailor your content to better meet audience needs.
Budget Planning
While primarily crafted for PPC campaigns, the budget planning and performance forecasts features also aid SEOs in grasping the potential impact of their keyword selections. This guidance is crucial for your content creation and optimization efforts, as it allows you to concentrate on keywords with substantial search volume and lower competition, thereby optimizing your ads budget and maximizing your ROI.
By effectively employing Google Keyword Planner, you can find and refine your keyword research, augment your content’s relevance, and ultimately uplift your website’s visibility to rank higher in search engine results.
Moz Keyword Explorer
Moz Keyword Explorer is a robust and thorough tool crafted to streamline your keyword research process, making it an indispensable asset for any SEO strategy. It is particularly praised for its user-friendly interface that balances thorough data analysis and insightful reports with accessibility for users of all experience levels.
Why Use Moz Keyword Explorer?
Moz Keyword Explorer distinguishes itself through its accuracy and depth in keyword analysis. Here are several significant reasons why it is a favored choice among SEO professionals: Its straightforward prioritization metrics help users find and avoid overly competitive keywords, allowing them to focus on the best keywords that will help them rank higher in search results.
Key Features
In-Depth Keyword and SERP Analysis
Moz Keyword Explorer empowers you to conduct comprehensive keyword and Search Engine Results Page (SERP) analysis. You can find keywords by assessing their search volume, with forecasts achieving over 95% precision in reports. This enables understanding the potential traffic a keyword might generate and its competitiveness.
Generate and Save Keyword Lists
The tool allows you to generate and save extensive keyword lists. You can categorize, prioritize, and compare keywords based on metrics like Monthly Volume, Difficulty, and Organic Click-Through Rate (CTR). This assists in organizing your keyword strategy and focusing on the most potent keywords that will drive more clicks and improve your rankings.
Keyword Suggestions
Moz Keyword Explorer’s Keyword Suggestions feature is exceedingly valuable for uncovering new keywords. You can find suggestions, sorted by Moz’s Relevancy metric, indicating the degree of alignment with your original query. Further, suggestions can be filtered to include questions or broadly related topics, which can help target high-relevance long-tail keywords that will help your content rank better.
SERP Analysis
The SERP Analysis feature delivers an elaborate view of the search environment for a particular keyword. It includes metrics such as Moz Domain Authority, Page Authority, and backlink data for each organic result. Additionally, it displays rich SERP features like Top Stories, Images, Knowledge Graphs, and Featured Snippets, guiding you to optimize your content to align with search intent and improve your content’s rank in search results.
Competitor Analysis
Moz Keyword Explorer allows for gap analysis, identifying areas for improving your rankings relative to competitors. You can find and view the keywords your competitors are ranking for and filter results by ranking position, search volume, or Keyword Difficulty score. These competitive insights are crucial for refining your SEO strategy and strategically choosing keywords that will help you outrank competitors.
Practical Applications for SEO
Content Optimization
Using Moz Keyword Explorer, you can optimize your content by targeting the most relevant and high-potential keywords. The tool aids in finding and prioritizing keywords based on their search volume, difficulty, and opportunity scores, ensuring alignment of your content with audience search intentions and helping your content to rank higher in search engine results.
Audience and Competitor Insights
Higher audience and competitor insights are provided by this tool. You can track keywords your site ranks for and compare them with your competitors. This helps in understanding your audience’s search behavior and adjusting your strategy to outperform competitors. Additionally, you can generate detailed reports to analyze these insights and make data-driven decisions.
Data Export and Integration
Moz Keyword Explorer allows exporting of keyword research data into CSV files for seamless integration with other tools or analysis in spreadsheets. Suggested keywords can also be directly added to Moz Campaigns and Keyword Lists, simplifying your workflow. Additionally, you can generate comprehensive reports to track your keyword performance. By taking advantage of these features, Moz Keyword Explorer simplifies the complex keyword research task, enabling data-driven decisions and improving your site’s search engine visibility.
Soovle
Soovle represents a unique and compelling tool in the keyword research domain, offering a diversified approach to locating, finding, and examining keywords. A closer look at its characteristics and how it can bolster your SEO strategy follows.
Why Use Soovle?
Soovle stands out by generating keyword suggestions from multiple search engines and platforms, offering a broader and more detailed view of your keyword landscape. This feature is particularly beneficial for those intending to optimize their content beyond Google and find the best keyword opportunities across various platforms.
Key Features
Multiple Source Keyword Suggestions
Soovle generates keyword suggestions from over 15 search engines, including Google, Bing, Amazon, YouTube, Wikipedia, and more. This provides insight into how target keywords perform across various platforms, which can be vital for spotting opportunities and trends, such as YouTube search trends, possibly overlooked by focusing solely on Google.
Customizable Platforms
A key advantage of Soovle is its customizable engine. You can select which search engines to include in your keyword research, enabling you to find and focus on platforms most relevant to your target audience. This adaptability makes Soovle a highly versatile tool for a range of SEO requirements.
Save and Export Keyword Suggestions
Soovle allows you to save and export keyword suggestions for future reference. You can drag and drop keywords into a saved list or export them into a spreadsheet, simplifying organization and sharing of your research with your team through comprehensive reports.
Simple and User-Friendly Interface
Despite its comprehensive features, Soovle offers a simple and user-friendly interface. This makes it an ideal choice for beginners in keyword research, as it is straightforward to navigate and requires minimal technical expertise, allowing you to efficiently manage your blog’s keyword strategy.
Image Search
Beyond text searches, Soovle also facilitates image searches. You can utilize this feature to find and discover keywords linked with your brand’s logo or other images, which can be particularly beneficial for visual content optimization.
Practical Applications for SEO
Broadening Your Keyword Strategy
Soovle’s ability to harvest data from multiple search engines aids in expanding your keyword strategy. By evaluating how keywords perform across varied platforms, you can find and pinpoint novel opportunities and optimize content to reach a larger audience, potentially helping your content rank across different search engines.
Identifying Commercial Intent
Soovle is particularly beneficial for commercial research, especially when using Amazon’s search results. This assists in identifying keywords employed by consumers when in a purchasing mindset, which is crucial for e-commerce and affiliate marketing strategies, as well as optimizing your ads for better targeting.
Content Inspiration
The tool delivers a vast array of keyword ideas, including long-tail keywords and questions, serving as excellent inspiration for creating high-quality, engaging blog content. By exploring these suggestions, you can find and craft content that addresses your audience’s specific needs and queries.
Limitations
While Soovle is an outstanding tool for brainstorming and gathering keyword ideas, it does not provide detailed metrics like search volume, competition level, or keyword difficulty. Therefore, it’s often most effectively used in conjunction with other tools that offer more in-depth data analysis and reporting. By utilizing Soovle’s distinct features, you can acquire a fuller understanding of your keyword landscape and craft a more diverse and effective SEO strategy.
AnswerThePublic
AnswerThePublic is a powerful and intuitive tool for keyword research, content ideas, and understanding your audience’s search behavior. Here’s how you can leverage its features to enhance your SEO strategy and find the best content opportunities.
Why Use AnswerThePublic?
AnswerThePublic, recently acquired by Neil Patel, is a free tool that utilizes autocomplete data from search engines like Google and Bing to provide valuable insights into what your target audience is searching for. This makes it an indispensable resource for any SEO and content marketing strategy, helping you to find the best keywords that will engage your audience and drive more clicks to your content.
Key Features
Autocomplete Data
AnswerThePublic gathers data from the autocomplete suggestions of search engines. When you enter a seed keyword, the tool quickly compiles a list of related search queries, including questions, prepositions, and comparisons, that will help you find the most relevant keywords. This data is organized into categories such as “what,” “how,” “when,” “where,” “which,” “who,” “why,” and “will,” making it easy to navigate and find relevant keywords.
Content Ideas Generation
One of the most significant benefits of AnswerThePublic is its ability to generate a plethora of content ideas. By entering a seed keyword, you can uncover hundreds of questions and phrases that people are searching for, helping you find the best topics for your blog posts, creating FAQ sections, or developing comprehensive guides that address the specific needs and queries of your audience.
Search Volume and Intent
While the free version of AnswerThePublic may not provide the most accurate search volume data, it still gives you a good indication of whether a keyword has high or low search volume. Additionally, the tool helps you understand the search intent behind the keywords, which is important for creating content that meets the needs of your audience at different stages of the buying journey, ultimately increasing the likelihood of clicks on your content.
People Also Ask and Featured Snippets
AnswerThePublic can help you identify keywords that are likely to appear in the “People Also Ask” section of Google search results. This feature is similar to Featured Snippets and can significantly increase your content’s visibility and help your content rank higher by providing quick and helpful responses to popular queries.
Export and Organization
You can export the keyword data from AnswerThePublic, either by downloading it as a spreadsheet or copying and pasting the relevant terms into a report. This allows you to find, organize, and plan your content strategy effectively, ensuring that you cover all the relevant topics and questions related to your seed keyword.
Practical Applications for SEO
Long-Tail Keywords
AnswerThePublic is excellent for discovering long-tail keywords, which are often less competitive and more specific to your audience’s needs. By targeting these keywords, you can find opportunities to create content that is more likely to rank higher in search engine results and attract targeted traffic.
Voice Search Optimization
The tool’s ability to generate question-based keywords is particularly useful for optimizing your content for voice search. Since voice search queries often take the form of questions, using AnswerThePublic can help you find and create content that is more likely to be featured in voice search results.
Competitor Analysis
While AnswerThePublic does not offer direct competitor analysis features, you can use the tool to identify gaps in your content strategy by comparing the questions and keywords your competitors are targeting. This can help you find content gaps and provide more comprehensive content to your audience.
Pricing and Plans
AnswerThePublic offers a free version with limited searches per day, typically three searches. For more extensive use, it provides monthly and lifetime plans. The lifetime plan, in particular, is a cost-effective option for those who plan to use the tool extensively over time to find the best keywords and optimize their strategies.
By integrating AnswerThePublic into your keyword research and content creation process, you can find a deeper understanding of your audience’s search behavior and create content that resonates with their needs, ultimately driving more organic traffic and increasing clicks to your website.
Ubersuggest
Ubersuggest is a versatile and powerful SEO tool created by Neil Patel, designed to help you find and enhance your keyword research, content strategy, and overall SEO performance. Here’s a detailed look at its features and how you can leverage them for your SEO needs.
Why Use Ubersuggest?
Ubersuggest stands out for its comprehensive suite of features that cater to various aspects of SEO, from keyword research to backlink analysis and site audits. It is particularly useful for both beginners and experienced SEO professionals who want to find the best strategies and gain extensive data insights to help their content rank better.
Key Features
Keyword Discovery
Ubersuggest offers extensive keyword suggestions, including search volume data, competition level, and cost-per-click (CPC) information. This feature helps you find and identify high-opportunity keywords that can drive traffic to your website. You can generate long-tail keywords, questions, prepositions, and comparison keywords, which are invaluable for creating targeted content that attracts more clicks.
Content Ideas
The tool provides content suggestions based on the keywords you enter. This feature is similar to BuzzSumo and helps you find the best topics for your blog by identifying top-performing content pieces in your niche. You can filter content by the number of social shares, which ensures you create content that resonates with your audience.
Site Audit
Ubersuggest includes a site audit feature that analyzes your website to identify SEO issues. It provides actionable recommendations to improve your site’s performance in search rankings. This includes identifying technical SEO problems and suggesting fixes to enhance your site’s overall SEO health, helping your pages rank better.
Backlink Analysis
The backlink analysis feature allows you to see the exact content in your space that people are linking to. You can filter links by type (followed or nofollow), anchor text, and more. This helps you understand and enhance your link-building strategy, which is crucial for improving your site’s authority and helping your pages rank higher.
Competitor Analysis
Ubersuggest enables you to reverse-engineer your competitors’ SEO strategies. You can see which of your competitors’ pages are ranking for popular organic keyword phrases and which ones are getting the most social shares. This feature helps you identify gaps in your content strategy and opportunities to rank higher and outrank your competitors.
Dashboard and Rank Tracking
The tool offers a dashboard where you can track your organic traffic, set up rank tracking, and monitor your links. You can create different projects for multiple websites and use the dashboard to see how they are performing. The “Tracked Keywords” report shows your average ranking position, distribution, and changes in your search engine visibility, helping you understand how your rankings evolve over time.
Practical Applications for SEO
Improved Keyword Strategy
Ubersuggest helps you find high-opportunity keywords that can drive significant traffic to your website. By analyzing the search volume, competition, and CPC of these keywords, you can create a more effective keyword strategy that aligns with your business goals.
Content Optimization
The content ideas feature is essential for optimizing your blog content. By identifying what topics are already working in your niche, you can create high-quality, SEO-friendly content that addresses the specific needs and queries of your audience. This can significantly improve your content’s visibility and engagement.
SEO Health Checks
The site audit feature is essential for maintaining your website’s SEO health. By identifying and rectifying technical SEO issues, you can improve your site’s overall performance in search engine results, which helps your pages rank better. This includes fixing broken links, optimizing page speed, and ensuring mobile-friendliness.
Link Building
Ubersuggest’s backlink analysis helps you enhance your link-building strategy. By identifying the content that is already being linked to in your niche, you can approach those sites and request links, thereby improving your website’s authority and helping your pages rank higher.
Pricing and Plans
Ubersuggest offers a free version with limited daily data, as well as several paid plans that provide more extensive data and features. The most affordable plan is the lifetime offer, which provides full access to all features for a one-time payment. This makes Ubersuggest a cost-effective option for small businesses and individual bloggers looking to find the best SEO tools without breaking the bank.
By leveraging Ubersuggest’s comprehensive features, you can streamline your SEO process, improve your keyword strategy, optimize your content, and enhance your website’s visibility in search engine results, ultimately helping your pages rank higher and attract more clicks from potential visitors.
SEMrush Keyword Magic Tool (Free Tier)
The SEMrush Keyword Magic Tool is a powerful and feature-rich keyword research tool that, even in its free tier, offers a wealth of benefits for SEO professionals and content creators. Here’s a detailed look at what you can achieve with the free version of this tool, including finding the best keywords and generating detailed reports.
Why Use the SEMrush Keyword Magic Tool?
The Keyword Magic Tool stands out for its vast database and advanced features, making it an indispensable tool for anyone serious about keyword research. Here are some key reasons why you should consider using it: its ability to help you find the best keywords and utilize advanced features to thoroughly analyze your keyword research.
Key Features of the Free Tier
Access to a Massive Keyword Database
The free tier of the Keyword Magic Tool grants you access to a database of over 25 billion keywords across 142 international databases. This allows you to explore and find a vast array of keyword ideas and trends globally.
Limited but Valuable Keyword Reports
With the free tier, you can perform 10 keyword searches per day, each returning up to 10 results. This may seem limited, but it provides a solid foundation for identifying key keywords and generating valuable reports to understand their potential.
Keyword Difficulty and Search Volume
The tool provides insights into keyword difficulty and average monthly search volume, even in the free tier. This helps you identify keywords that are both relevant and feasible to target, allowing you to rank higher for keywords that can drive traffic to your site.
Intent and SERP Features Analysis
You can analyze the intent behind the keywords (informational, navigational, commercial, or transactional) and see which SERP features (like featured snippets, knowledge graphs, etc.) are present for each keyword. This helps in understanding the search behavior and optimizing your content accordingly to rank better in search engine results.
Customized Metrics with AI-Powered Tools
The free tier also includes AI-powered metrics that can be customized to your domain. This feature, known as Personal Keyword Difficulty (PKD), indicates how difficult it would be for your specific domain to rank highly for a given term, helping you find the most suitable keywords to target.
Practical Applications for SEO
Identifying Low-Hanging Fruits
The Keyword Magic Tool helps you identify keywords that are easier to rank for, based on your domain’s specific metrics. This is particularly useful for new websites or those looking to quickly improve their SEO rankings and gain visibility.
Content Strategy Planning
You can use the tool to build a comprehensive content strategy by finding and identifying related keywords and grouping them into topic-specific subgroups. This ensures that your content is well-structured and covers all relevant aspects of a topic.
Competitor Analysis
Although the free tier has limitations, you can still use it to get a glimpse into how your competitors are ranking for certain keywords. This can help you find gaps in your strategy and identify opportunities to outrank your competitors.
Limitations of the Free Tier
Daily Search Limits
The free tier is limited to 10 keyword searches per day, with each search returning only 10 results. This can be restrictive if you need to conduct extensive keyword research and generate comprehensive reports.
Limited Export Options
In the free tier, you cannot export the keyword data, which can make it difficult to analyze and use the data outside of the SEMrush interface or include it in your reports.
Upgrading to Paid Plans
If you find the free tier too restrictive, SEMrush offers various paid plans that significantly expand the number of searches and results you can access. The Pro plan, for example, allows 3,000 searches per day, while the Guru and Business plans offer even more extensive access. By leveraging the SEMrush Keyword Magic Tool, even in its free tier, you can generate detailed reports and gain valuable insights into your keyword landscape, identify high-potential keywords, and enhance your overall SEO strategy.
Ahrefs Keyword Generator (Free Tier)
The Ahrefs Keyword Generator, even in its free tier, is a potent tool for keyword research, offering a range of features that can help you find and significantly enhance your SEO strategy. Here’s a detailed look at what you can achieve with this tool.
Why Use Ahrefs Keyword Generator?
The Ahrefs Keyword Generator stands out for its ability to provide a large number of keyword ideas quickly and efficiently, helping you find the best keywords to target for your SEO efforts. Here are some key reasons why it is a valuable addition to your SEO toolkit:
Key Features of the Free Tier
Generate Keyword Ideas
The Ahrefs Keyword Generator can produce up to 150 keyword ideas for almost any keyword you enter. Simply type in a broad topic, choose your target country, and hit “Find keywords.” This feature is particularly useful for brainstorming and expanding your keyword list, and creating detailed reports based on these findings.
In addition to keyword ideas, the tool also generates a list of related questions and phrases that people are searching for. This includes up to 50 questions related to your seed keyword, which can be invaluable for finding and creating content that addresses the specific needs and queries of your audience.
Keyword Difficulty and Search Volume
The free tier of the Keyword Generator provides insights into the Keyword Difficulty (KD) score and the average monthly search volume for the first ten keywords. This helps you assess the feasibility of targeting these keywords, find the best ones to target, and plan your content strategy accordingly to help your content rank effectively.
Iterative Keyword Research
One of the powerful features of the Ahrefs Keyword Generator is its ability to perform iterative keyword research. You can take a keyword idea generated by the tool and feed it back into the generator to explore more specific and niche keywords. This process can be repeated multiple times to drill down into highly targeted keywords that you find most relevant.
Practical Applications for SEO
Identifying Niche Keywords
The Ahrefs Keyword Generator is excellent for finding niche keywords that have lower competition and higher potential for ranking. By generating a list of related keywords and questions, you can find opportunities to create content that is highly relevant to your target audience and less competitive in the search landscape.
Content Strategy Development
Using the keyword ideas and related questions generated by the tool, you can develop a comprehensive content strategy. This involves finding and creating content that answers the questions people are searching for, which can significantly improve your content’s visibility and engagement.
Competitor Analysis
While the free tier does not offer direct competitor analysis, you can use the generated keywords to analyze your competitors’ content. By seeing which keywords your competitors are ranking for, you can find gaps in your strategy and opportunities to outrank them.
Limitations of the Free Tier
Limited Searches
The free tier of the Ahrefs Keyword Generator is limited to a certain number of searches per day. This can be restrictive if you need to conduct extensive keyword research, but it is still sufficient for finding key opportunities and identifying primary keywords.
Limited Data Export
In the free tier, you cannot export the keyword data, which can make it difficult to analyze and use the data outside of the Ahrefs interface or include it in your SEO reports. However, you can still use the data within the tool to plan and execute your SEO strategy.
Upgrading to Paid Plans
If you find the free tier too restrictive, Ahrefs offers several paid plans that provide more extensive access to keyword data, competitor analysis, and other advanced SEO features. These plans can help you find and scale your SEO efforts and generate detailed reports, gaining deeper insights into your keyword landscape. By leveraging the Ahrefs Keyword Generator, even in its free tier, you can significantly enhance your keyword research, find high-potential keywords, and develop a more effective SEO strategy.
Conclusion
In conclusion, the right keyword research tools are essential for any successful SEO strategy. The seven free tools highlighted in this article—Google Keyword Planner, Moz Keyword Explorer, Soovle, AnswerThePublic, Ubersuggest, SEMrush Keyword Magic Tool, and Ahrefs Keyword Generator—each offer unique features that can help you find, identify, analyze, and optimize your keywords.
Remember, each tool has its strengths: Google Keyword Planner for PPC and SEO insights, Moz Keyword Explorer for in-depth keyword and SERP analysis, Soovle for multi-platform keyword suggestions, AnswerThePublic for question-based keywords, Ubersuggest for comprehensive content and competitor analysis, SEMrush Keyword Magic Tool for advanced keyword research and market trends, and Ahrefs Keyword Generator for finding a large number of keyword ideas. By leveraging these tools, you can enhance your keyword strategy, create more targeted and engaging blog content, and ultimately drive more traffic to your website by increasing your rank and click-through rates.
Don’t hesitate to explore these tools and integrate them into your SEO workflow to find significant improvements in your search engine rankings and overall online visibility.
FAQ
What is the best tool for keyword research?
The best tool for keyword research is often considered to be Semrush, due to its accurate search volume data, extensive database, and precise trending term insights, making it highly effective for both advanced SEO professionals and general keyword research.
What is keyword research software?
Keyword research software are tools designed to help users identify, analyze, and select keywords for search engine optimization (SEO) and content creation. These tools provide data on search volume, competition, related keywords, and other metrics to optimize online strategies and improve website visibility.
Is there a free keyword tool?
Yes, there are several free keyword research tools available, including Google Keyword Planner, Moz Keyword Explorer, Semrush (with limited free features), WordStream’s Free Keyword Tool, and Ubersuggest, among others.
Does Google have a keyword research tool?
Yes, Google has a keyword research tool called Google Keyword Planner, which is integrated into Google Ads and helps users find keywords, analyze search volumes, and plan budgets for paid ads. It is free to use, although it is more tailored for PPC keyword research rather than organic SEO.
